How to Identify Valuable Vintage Japanese Guitars by Serial Number

How to Identify Valuable Vintage Japanese Guitars by Serial Number If you’ve picked up a vintage Japanese guitar at a pawn shop, inherited one, or stumbled across a deal on Reverb, you’re sitting on something that may be worth considerably more than you paid, or significantly less, depending on who … Read more

Why Boutique Guitar Builders Are Outselling Major Brands in 2026

Why Boutique Guitar Builders Are Outselling Major Brands in 2026 Something has shifted in the upper tier of the guitar market. Boutique guitar builders, independent luthiers, and small-batch shops that hand-craft instruments one at a time are capturing demand that Fender and Gibson’s custom shops can’t fully satisfy. Waiting lists … Read more

Why Indonesia Is Replacing Mexico for Mid-Range Guitar Manufacturing

Why Indonesia Is Replacing Mexico for Mid-Range Guitar Manufacturing Walk into any guitar store today — or scroll through any major retailer’s site — and you’ll notice something has quietly changed on the headstocks and hang tags. More and more mid-range guitars from major brands are stamped “Made in Indonesia.” … Read more